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Men's Bestsellers

Discover timeless new arrivals designed to be worn on repeat. From sleek trousers and razor-sharp blazers to soft jumpers, these elevated essentials are perfect to build a capsule wardrobe that’ll keep you stylish for years to come.

Men's Bestsellers

Theory is known for our timeless essentials. Discover everything you need to complete your wardrobe, from work to weekend.

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Clinton Blazer in Precision Ponte

~~Price reduced from to~~ 370.00 €

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Quick Add

~~Price reduced from to~~ 195.00 €

Zaine Pant in Precision Ponte

~~Price reduced from to~~ 195.00 €

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Essential Duos: 2 for €340

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~~Price reduced from to~~ 175.00 €

Sylvain Shirt in Good Cotton

~~Price reduced from to~~ 175.00 €

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Essential Duos: 2 for €280

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~~Price reduced from to~~ 530.00 €

Chambers Blazer in Stretch Wool

~~Price reduced from to~~ 530.00 €

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Quick Add

~~Price reduced from to~~ 245.00 €

Mayer Pant in Stretch Wool

~~Price reduced from to~~ 245.00 €

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Quick Add

~~Price reduced from to~~ 175.00 €

Sylvain Shirt in Structure Knit

~~Price reduced from to~~ 175.00 €

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Essential Duos: 2 for €280

Quick Add

~~Price reduced from to~~ 370.00 €

Clinton Blazer in Precision Ponte

~~Price reduced from to~~ 370.00 €

Size Added to Bag

Go to Bag

Quick Add

~~Price reduced from to~~ 195.00 €

Zaine Pant in Precision Ponte

~~Price reduced from to~~ 195.00 €

Size Added to Bag

Go to Bag

Essential Duos: 2 for €340

Quick Add

~~Price reduced from to~~ 175.00 €

Sylvain Shirt in Structure Knit

~~Price reduced from to~~ 175.00 €

Size Added to Bag

Go to Bag

Essential Duos: 2 for €280

Quick Add

~~Price reduced from to~~ 530.00 €

Chambers Blazer in Stretch Wool

~~Price reduced from to~~ 530.00 €

Size Added to Bag

Go to Bag

Quick Add

~~Price reduced from to~~ 245.00 €

Mayer Pant in Stretch Wool

~~Price reduced from to~~ 245.00 €

Size Added to Bag

Go to Bag

Quick Add

~~Price reduced from to~~ 175.00 €

Sylvain Shirt in Good Cotton

~~Price reduced from to~~ 175.00 €

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Essential Duos: 2 for €280

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WELCOME OFFER
For new subscribers only. Discount will be applied when your unique promotional code is entered at checkout. Offer valid online at theory.com in the EU only. Offer not valid on sale, discounted or Theory Archive styles. Offer cannot be combined with any other promotional offer, redeemed for cash, or applied to previous purchases. Offer terms are subject to change.

INFLUENCERS
Discount will be applied when the promotional code is entered at checkout. Offer valid in Theory retail stores and online at theory.com in the EU only. Offer not valid on sale, discounted or Theory Archive styles. Offer cannot be combined with any other promotional offer, redeemed for cash, or applied to previous purchases. Offer terms are subject to change.

ESSENTIAL DUOS
Choose two selected womenswear or menswear styles, in any size or colour to receive an additional discount. Discount will be auto-applied at checkout. Offer valid in Theory retail stores and online at theory.com in the EU only. Offer terms are subject to change.

SALE + OUTLET
Offer valid on selected styles in Theory retail stores, and at theory.com in the EU only. Offer cannot be combined with any other promotional offer, redeemed for cash, or applied to previous purchases. Offer terms are subject to change.

APPLE PAY OFFER
Discount will be applied when the Apple Pay payment method is selected at checkout. Offer valid online at theory.com in the EU only. Only available on Apple Pay compatible devices. Offer cannot be combined with any other promotional offer, redeemed for cash, or applied to previous purchases. Offer terms are subject to change.

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