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Men's Good Cotton

Good Cotton is crafted with extra long staple SUPIMA® cotton. To ensure that it’s fully traceable, we’ve partnered with Oritain—a company that uses forensic science to verify our cotton fibers from the farm to the factory in Italy.

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~~Price reduced from to~~ 165.00 €

Sylvain Shirt in Good Cotton

~~Price reduced from to~~ 165.00 €

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Essential Trios: 3 for €350

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~~Price reduced from to~~ 165.00 €

Sylvain Shirt in Good Cotton

~~Price reduced from to~~ 165.00 €

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Essential Trios: 3 for €350

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~~Price reduced from to~~ 165.00 €

Sylvain Shirt in Good Cotton

~~Price reduced from to~~ 165.00 €

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Essential Trios: 3 for €350

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~~Price reduced from to~~ 165.00 €

Sylvain Shirt in Good Cotton

~~Price reduced from to~~ 165.00 €

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Essential Trios: 3 for €350

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~~Price reduced from to~~ 70.00 €

Precise Tee in Luxe Cotton Jersey

~~Price reduced from to~~ 70.00 €

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Essential Trios: 3 for €150

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~~Price reduced from to~~ 70.00 €

Essential Tee in Cosmos Slub Cotton

~~Price reduced from to~~ 70.00 €

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Essential Trios: 3 for €150

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~~Price reduced from to~~ 80.00 €

Bron Polo Shirt in Cosmos Slub Cotton

~~Price reduced from to~~ 80.00 €

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Essential Trios: 3 for €170

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~~Price reduced from to~~ 70.00 €

Precise Tee in Luxe Cotton Jersey

~~Price reduced from to~~ 70.00 €

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Essential Trios: 3 for €150

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~~Price reduced from to~~ 80.00 €

Polo Shirt in Slub Cotton

~~Price reduced from to~~ 80.00 €

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Essential Trios: 3 for €170

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~~Price reduced from to~~ 70.00 €

Essential Tee in Cosmos Slub Cotton

~~Price reduced from to~~ 70.00 €

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Essential Trios: 3 for €150

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~~Price reduced from 80.00 € to~~ 40.00 €

Bron Polo Shirt in Cosmos Slub Cotton

~~Price reduced from 80.00 € to~~ 40.00 €

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Extra 20% Off | Use Code 'EXTRA20'

Join our mailing list for our latest updates and enjoy 15% off your first order.

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OUTLET
Available on selected styles on theory.com in the EU only. Offer cannot be combined with any other promotional offer, redeemed for cash, or applied to previous purchases. Offer terms are subject to change.

SALE
Available on selected styles in Theory retail stores, and on theory.com in the EU only. Offer cannot be combined with any other promotional offer, redeemed for cash, or applied to previous purchases. Offer terms are subject to change.

ESSENTIAL DUOS + TRIOS
Choose two selected womenswear styles, or three selected menswear styles, in any size or colour to receive an additional discount. Discount will be auto-applied at checkout. Offer valid in Theory retail stores and on theory.com in the EU only. Offer cannot be combined with any other promotional offer, redeemed for cash, or applied to previous purchases. Offer terms are subject to change.

EMAIL SIGN-UP - 15% OFF
For new subscribers only. Offer valid for 31 days from date of issue. Discount will be applied when your unique promotional code is entered at checkout. Available on theory.com and in the Theory Rue Saint-Honoré store. Offer not valid on sale, discounted or Theory Archive styles. Offer cannot be combined with any other promotional offer, redeemed for cash, or applied to previous purchases. Offer terms are subject to change.

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